Mortgage industry participants are calling for greater collaboration to make smart data effective across the homebuying journey. The aim is to reduce duplicated data entry, cut delays and provide greater certainty, while Halifax Intermediaries has also updated its mortgage application platform to simplify submissions and document handling.
This is a practical foundation for responsible AI adoption. Better-quality, permissioned data could support document triage, case-status updates, affordability preparation and identification of missing information. Advisers and firms should retain clear human oversight, verify data accuracy and ensure that any AI tool operates within data-protection, Consumer Duty and record-keeping expectations.